Role - Creative Director

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Client - The Shoe Surgeon

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Campaign Overview:

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Utilizing a multistep, freeform, hand tie-dying method, every pair has a unique, one-of-a-kind mosaic print of it’s own. Original sole foundations are pulled together with a mixture of suede and smooth leather elements, all handmade and handcrafted right here, in the heart of Los Angeles.

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I first met Jacob back in 2018. He was a student in our decon class that we hosted off of Melrose. We had talked about the creative process, what inspires us, and keeps us going.

Fast forward to today and almost 5 years later, I’m happy to introduce a special collaboration of our tie-dye project, “Scattered Pigment”. All hand tie-dyed, handmade and handcrafted right here, in the heart of Los Angeles.

These release in a limited-run starting Saturday 9/18 @ 8AM PST, exclusively via thesurgeon.com.

When inspiration and imagination come together, we can create tangible (and wearable) works of art. Trust the process, and never stop creating. You never know where you may end up. @wilder_jacob_

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CREW - 

Director - Spencer Hemann

DP - Caleb Davis

Photographer - Nick Wilkinson

Jacob Wilder - Himself